
Wrap Your Baby in Comfort & Calm
Designed to recreate the gentle feeling of the womb, the BlissSnug helps your baby feel safe, secure, and relaxed from the very first days. Made from soft, breathable organic cotton, it supports natural movement while keeping your little one comfortably swaddled for better sleep and easier transitions between naps, playtime, and bedtime.

Made from soft, breathable organic cotton, it supports natural movement while keeping your little one comfortably swaddled for better sleep and smoother transitions between naps, playtime, and bedtime.
With its ergonomic hip-friendly design and easy-to-use wrap system, BlissSnug offers the perfect balance of comfort, safety, and convenience for modern parents.
Key Benefits
- Helps soothe and calm newborns
- Promotes longer and more restful sleep
- Ergonomic hip-friendly design
- Soft and breathable organic cotton
- Easy wrap system with no complicated folding
- Built-in zipper for quick diaper changes
- Includes FREE room thermometer
Designed for Healthy Hip Development
Your baby’s hip development is important from the very beginning.
The BlissSnug swaddle allows your baby's legs to stay in a natural "M-position", supporting healthy hip development and freedom of movement.

Features
- Hip-healthy ergonomic design
- Spacious leg pocket for natural positioning
- Secure swaddle feeling without restricting movement
- Easy-to-use wrap closure
- Convenient zipper opening for diaper changes
- Suitable for everyday use and sleep routines
Premium Organic Cotton
Crafted from high-quality cotton to provide maximum comfort for your baby's delicate skin.
Material Composition
- 100% Cotton
Care Instructions
- KEEP AWAY FROM FIRE
- DO NOT USE IN COMBINATION WITH OTHER BEDDING ITEMS (e.g. cot duvet)
- DO NOT DRY CLEAN
- Make sure any excess fabric is always placed underneath your baby.
- Ensure any fabric is not over the baby’s head and does not cover the mouth.
- To ensure the swaddle is not too tight, check if you can slide your fingers under the wrap over the baby’s chest.
- The BabyBliss Snug is intended to be worn over underwear
- Always place your baby to sleep on their back.
- Stop using at the first signs of wear
- Wash before first use.
- DO NOT USE WITH ARMS IN WHEN YOUR BABY CAN ROLL OVER
Size Information
| Age | Minimum Weight | Maximum Height |
|---|---|---|
| 0–3 Months | 4 kg | 68 cm |
In The Box
- 2 × BlissSnug Swaddle
- 1 × FREE Room Thermometer

How to Swaddle

- Place your baby inside the BlissSnug. Fold down the top of the wrap if needed, so that the top edge of the swaddle sits level with your baby's shoulders.
- Take the shorter wing and wrap it across your baby’s chest, tucking it securely behind their back.
- Take the longer wing and wrap it across your baby, then secure it for a
cozy fit. - Your baby is now comfortably swaddled and ready for a safe and restful sleep.
- You can change your baby’s diaper easily without unwrapping the swaddle, thanks to the convenient bottom zipper opening.
Important: Always place your baby on their back for sleep and ensure the swaddle is the correct size.
Is the BlissSnug safe for newborns?
Yes. BlissSnug is designed specifically for newborns and young infants, providing a secure and comforting swaddle while allowing natural movement of the hips and legs.
What age is BlissSnug suitable for?
BlissSnug is recommended for babies aged 0–3 months, with a minimum weight of 4 kg and a maximum height of 68 cm.
Does swaddling help babies sleep better?
Many babies sleep more peacefully when swaddled because it recreates the snug feeling of the womb and can help reduce the startle reflex that often wakes newborns.
Can my baby move their legs inside the swaddle?
Yes. The ergonomic design includes a specially designed leg pocket that allows your baby’s legs to stay in a natural "M-position," supporting healthy hip development.
Is the fabric breathable?
Absolutely. BlissSnug is made from premium cotton, including organically sourced cotton, offering excellent breathability and comfort for your baby’s delicate skin.
How do I change my baby's diaper?
The built-in zipper allows quick and easy diaper changes without fully unwrapping your baby, making nighttime changes much more convenient.
Is BlissSnug difficult to use?
Not at all. Unlike traditional swaddles that require complicated folding techniques, BlissSnug features a simple wrap-around design that makes swaddling fast and easy.
Can the swaddle be machine washed?
Yes. BlissSnug is machine washable. We recommend washing at 40°C with similar colors and avoiding bleach to maintain softness and quality.
What is included with my purchase?
Each BlissSnug comes with:
- 2 × BlissSnug Swaddle
- 1 × FREE Room Thermometer
When should I stop using the swaddle?
You should stop swaddling once your baby begins showing signs of rolling over independently. At that stage, transition to an appropriate sleep sack or wearable blanket.
Premium Organic Cotton
Crafted from high-quality cotton to provide maximum comfort for your baby's delicate skin.
Material Composition
- 100% Organic Cotton
Care Instructions
- KEEP AWAY FROM FIRE
- DO NOT USE IN COMBINATION WITH OTHER BEDDING ITEMS (e.g. cot duvet)
- DO NOT DRY CLEAN
- Make sure any excess fabric is always placed underneath your baby.
- Ensure any fabric is not over the baby’s head and does not cover the mouth.
- To ensure the swaddle is not too tight, check if you can slide your fingers under the wrap over the baby’s chest.
- The BabyBliss Snug is intended to be worn over underwear
- Always place your baby to sleep on their back.
- Stop using at the first signs of wear
- Wash before first use.
- DO NOT USE WITH ARMS IN WHEN YOUR BABY CAN ROLL OVER
